Today, the app`s Explore section introduced video channels. According to Instagram, the feature helps connect you with videos that you`ll love, the same way that Explore already shows you photos that reflect your interests.

Right now, the top of Explore shows `Videos You Might Like.` You can scroll down to see a featured channel, like `Meet the New Comedy Stars.` The app hasn`t yet said how regularly those featured channels will change, but it`s kicking things off with a special Coachella channel that will give those who aren`t at the festival a behind-the-scenes-look (flower crowns not included).

Ultimately, this isn`t a major change to your existing Explore page, but it does show that the app is placing a special emphasis on video. It`s also not a huge surprise given that parent company Facebook has done the same with its Live component.

According to both social networks, the future is video. Roll those cameras.